Conversion

popup-cro helps create and optimize popups, modals, slide-ins, and sticky bars for Conversion. It guides install, setup, and usage with practical advice on triggers, offers, form friction, mobile UX, frequency rules, and product-context checks.

paywall-upgrade-cro helps teams improve in-product paywalls, upgrade screens, trial-expiration prompts, and feature gates. Learn when to use it, how to install it, which files to read first, and how to apply it to freemium, trial-to-paid, and tier-upgrade conversion work.

page-cro is a CRO skill for reviewing marketing pages and finding practical ways to improve conversions. Use it to analyze landing, pricing, homepage, feature, and blog pages with clear input on goal, traffic source, audience, and blockers. Includes install guidance, workflow tips, prompt examples, and experiment-focused usage.

onboarding-cro helps improve post-signup onboarding, activation, and time-to-value. Install it from the marketingskills repo to diagnose onboarding friction, define the aha moment, refine checklists and empty states, and turn weak first-run flows into measurable experiments.

lead-magnets helps plan the right lead magnet for email capture and lead generation. Use it to choose formats, review benchmarks, read key files, and connect offers to product-focused conversion paths.

form-cro is a skill for auditing and improving non-signup forms like lead, contact, demo request, application, survey, quote, and checkout-style forms. It helps teams reduce field friction, diagnose abandonment, and restructure forms using repo-backed guidance, eval examples, and a clear install and usage path.

The copywriting skill helps agents write or rewrite conversion-focused website and landing page copy. It guides page structure, checks product-marketing context files first, and supports practical install and usage for homepage, pricing, feature, about, and product pages.

ab-test-setup helps teams turn experiment ideas into runnable A/B test plans for Conversion. Use it to define hypotheses, choose A/B vs A/B/n, estimate sample size and duration, set primary and guardrail metrics, and use repo templates for structured test briefs.

growth-loops helps you identify and design sustainable growth loops for product-led traction. It evaluates Viral, Usage, Collaboration, User-Generated, and Referral loops, making it a practical growth-loops skill for Growth teams that need a clear growth-loops guide.

monetization-strategy helps you brainstorm 3-5 realistic revenue models for a product or feature, with audience fit, risks, pricing mechanics, and validation experiments. Use it as a monetization-strategy guide for Pricing Strategy decisions, not a generic make-money prompt.

Generate 5 cost-effective marketing ideas with channels, messaging, why they work, and budget rationale. The marketing-ideas skill is built for brainstorming campaigns, product promotion, growth tests, and marketing ideas for Product Marketing when you need practical options fast.

ab-test-analysis helps you evaluate A/B test results with statistical rigor, including sample size validation, confidence intervals, significance testing, and ship/extend/stop recommendations. Use it for experiment review, split-test interpretation, and decision-making for Data Analysis workflows.

seo-competitor-pages helps create SEO-focused comparison content, including X vs Y pages, alternatives pages, best-tools roundups, and comparison tables. It is suited for landing pages, affiliate content, and SaaS marketing pages with competitive intent.

The web-to-app-funnel skill helps design and optimize the path from web visit to app install and activation. Use it to decide whether users should pay on web first, open in app, scan a QR code, or follow deep links and deferred deep links. It’s useful for conversion teams shaping the web-to-app-funnel guide and choosing the right install flow.

The ua-campaign skill helps you plan and optimize paid user acquisition campaigns for mobile apps, with a focus on installs, CPI, ROAS, and channel mix. Use it for ua-campaign guide-style decisions on Apple Search Ads, Meta, Google UAC, TikTok, and other performance channels when you need a practical plan, not just ad copy.

subscription-lifecycle helps Product Management and growth teams optimize the full subscription journey from trial start through conversion, renewal, cancellation recovery, and win-back. Use this subscription-lifecycle guide when you need stage-based metrics, practical actions, and clear guidance for weak trial conversion, churn, dunning, or reactivation.

screenshot-optimization is a conversion-focused skill for planning and improving App Store screenshots and preview videos. Use it to shape the hook, sequence, and messaging of each slot for UI Design and store listing work. It helps founders, marketers, and designers turn rough ideas into a clear screenshot strategy.

The retention-optimization skill helps Product Management teams diagnose churn, improve engagement, and raise lifetime value with benchmark-aware, prioritized recommendations. Use it when you need a retention-optimization guide for Day 1, Day 7, and Day 30 retention, or when users ask why users leave, stop returning, or uninstall.

referral-program helps you design, launch, and improve an in-app referral or invite system for conversion. Use it to choose rewards, define invite mechanics, assess deep-link dependencies, reduce fraud risk, and size incentives against CAC and LTV. It’s a practical referral-program guide for products with real sharing behavior.

rating-prompt-strategy helps you choose when, how, and to whom an app should ask for a review so you raise star ratings without annoying users. Use this rating-prompt-strategy skill for stronger conversion, better review timing, and recovery after a bad rating period across iOS and Android.

The onboarding-optimization skill helps improve first-run flows, reduce early drop-off, and increase activation so more new users reach first value. Use this onboarding-optimization guide when you need a structured, conversion-focused approach to onboarding-optimization for Conversion, from install to activation, with practical next steps for diagnosis and iteration.

The paywall-optimization skill helps you diagnose and improve subscription paywalls for conversion. Use it when the problem is layout, copy, pricing display, trial framing, plan structure, placement, or paywall A/B tests. It’s designed for RevenueCat, Superwall, Adapty, and native StoreKit flows, and it helps separate paywall issues from broader monetization or onboarding problems.

The monetization-strategy skill helps you choose the right app monetization model—subscriptions, freemium, paid upfront, ads, or in-app purchases. Use it for pricing strategy, paywall changes, free-trial tests, and conversion-to-paid decisions. It starts with the right inputs, then compares models before recommending a plan.

Use the metadata-optimization skill to write and refine App Store and Google Play metadata with clear keyword targeting and platform limits. It helps with titles, subtitles, keyword fields, and descriptions when you want search visibility without sacrificing conversion. Best for metadata-optimization usage, metadata-optimization guide, and metadata-optimization for SEO Content.