Cro

popup-cro helps create and optimize popups, modals, slide-ins, and sticky bars for Conversion. It guides install, setup, and usage with practical advice on triggers, offers, form friction, mobile UX, frequency rules, and product-context checks.

paywall-upgrade-cro helps teams improve in-product paywalls, upgrade screens, trial-expiration prompts, and feature gates. Learn when to use it, how to install it, which files to read first, and how to apply it to freemium, trial-to-paid, and tier-upgrade conversion work.

page-cro is a CRO skill for reviewing marketing pages and finding practical ways to improve conversions. Use it to analyze landing, pricing, homepage, feature, and blog pages with clear input on goal, traffic source, audience, and blockers. Includes install guidance, workflow tips, prompt examples, and experiment-focused usage.

onboarding-cro helps improve post-signup onboarding, activation, and time-to-value. Install it from the marketingskills repo to diagnose onboarding friction, define the aha moment, refine checklists and empty states, and turn weak first-run flows into measurable experiments.

form-cro is a skill for auditing and improving non-signup forms like lead, contact, demo request, application, survey, quote, and checkout-style forms. It helps teams reduce field friction, diagnose abandonment, and restructure forms using repo-backed guidance, eval examples, and a clear install and usage path.

ab-test-setup helps teams turn experiment ideas into runnable A/B test plans for Conversion. Use it to define hypotheses, choose A/B vs A/B/n, estimate sample size and duration, set primary and guardrail metrics, and use repo templates for structured test briefs.

The paywall-optimization skill helps you diagnose and improve subscription paywalls for conversion. Use it when the problem is layout, copy, pricing display, trial framing, plan structure, placement, or paywall A/B tests. It’s designed for RevenueCat, Superwall, Adapty, and native StoreKit flows, and it helps separate paywall issues from broader monetization or onboarding problems.

cro-optimization analyzes a landing page URL or pasted HTML/CSS and turns it into a conversion-focused CRO (Conversion Rate Optimization) audit. Use it to improve signups, leads, or sales with practical recommendations based on clarity, message match, single-offer focus, and element-level review. It is ideal when you need a cro-optimization skill guide for page fixes, prioritization, and conversion-focused feedback.

The signup-flow-cro skill helps audit and improve signup, registration, account creation, and trial activation flows. Use signup-flow-cro to identify friction, prioritize changes, and boost conversion rates. It is ideal for growth, product, and marketing teams facing signup abandonment or low completion rates. For post-signup onboarding, see onboarding-cro. For lead capture forms, use form-cro.

marketing-psychology helps apply behavioral science and mental models to marketing decisions, especially pricing, messaging, onboarding, and conversion work. It emphasizes checking product-marketing context first, naming relevant models, and giving ethical, scenario-specific recommendations from SKILL.md and eval examples.