Marketing

content-engine helps turn source material into platform-native content for X, LinkedIn, TikTok, YouTube, newsletters, and launch sequences while preserving voice and factual claims.

connections-optimizer is a workflow skill for reviewing and reshaping X and LinkedIn networks with prune queues, follow recommendations, warm-path ranking, and channel-specific outreach. Install it when you need review-first network cleanup, reconnection planning, or connections-optimizer for Lead Research.

The content-writer skill helps agents draft tighter marketing copy for landing pages, emails, and social posts. It adds clear rules for tone, benefit-first structure, proof over hype, and stronger CTAs, with a small style guide covering banned words, headline formulas, and CTA templates.

content-creator is a lightweight skill for drafting audience-focused blogs, social posts, email copy, headlines, and product descriptions. It uses a simple framework: know the audience, hook fast, provide value, keep it scannable, and end with a clear CTA.

Use ckm:slides to turn rough ideas into strategic HTML slide decks with slide strategies, copywriting formulas, layout patterns, and a Chart.js-ready template.

ckm:banner-design helps create banners, covers, headers, display ads, and website hero graphics with structured briefs, size-aware workflow, and multiple art directions. Best for UI design, marketing creatives, and platform-specific banner concepts using SKILL.md plus the banner sizes and styles reference.

competitive-landscape helps agents run structured competitive analysis with Porter's Five Forces, Blue Ocean thinking, and positioning maps to evaluate market structure, differentiation, and defensible positioning for startups, GTM planning, and investor prep.

The social-content skill helps create, adapt, and improve platform-specific posts for LinkedIn, Twitter/X, Instagram, TikTok, and Facebook, with templates, workflow guidance, and repository references for practical social media execution.

programmatic-seo helps teams plan scalable SEO page systems using templates, structured data, and playbooks. Use it to assess page types, thin-content risk, uniqueness, internal linking, and rollout decisions before building pages at scale.

pricing-strategy is a skill for SaaS pricing, packaging, and monetization decisions. Use it to choose pricing metrics, structure tiers, evaluate freemium vs free trial, plan price increases, and apply research methods like Van Westendorp with stronger business context.

popup-cro helps create and optimize popups, modals, slide-ins, and sticky bars for Conversion. It guides install, setup, and usage with practical advice on triggers, offers, form friction, mobile UX, frequency rules, and product-context checks.

The paid-ads skill helps agents plan, audit, and optimize paid media across Google Ads, Meta, LinkedIn, X, and similar platforms. Use it for platform selection, budget splits, audience targeting, campaign structure, tracking checks, and performance diagnosis. Includes repository references for setup checklists, targeting, and ad copy support.

page-cro is a CRO skill for reviewing marketing pages and finding practical ways to improve conversions. Use it to analyze landing, pricing, homepage, feature, and blog pages with clear input on goal, traffic source, audience, and blockers. Includes install guidance, workflow tips, prompt examples, and experiment-focused usage.

lead-magnets helps plan the right lead magnet for email capture and lead generation. Use it to choose formats, review benchmarks, read key files, and connect offers to product-focused conversion paths.

marketing-ideas helps AI agents turn vague SaaS growth questions into 3-5 prioritized marketing options using a curated catalog of 139 ideas. Best for founders and Product Marketing teams that need context-aware direction before channel execution.

launch-strategy helps agents and teams turn vague release ideas into a practical launch plan. It uses the ORB framework, phased rollouts, Product Hunt guidance, and launch checklists for product launches, feature announcements, betas, waitlists, and public releases.

free-tool-strategy helps Product Marketing and growth teams evaluate whether to build a free marketing tool, compare calculators, graders, analyzers, or generators, and define MVP scope, gating, and implementation tradeoffs. Includes repo-based install context, key files, and practical usage guidance.

form-cro is a skill for auditing and improving non-signup forms like lead, contact, demo request, application, survey, quote, and checkout-style forms. It helps teams reduce field friction, diagnose abandonment, and restructure forms using repo-backed guidance, eval examples, and a clear install and usage path.

email-sequence helps agents plan multi-email lifecycle flows like welcome, nurture, onboarding, re-engagement, and post-purchase campaigns. It focuses on sequence strategy, timing, one email one job, subject lines, and CTA structure, with references and evals that improve output beyond a generic prompt.

The copywriting skill helps agents write or rewrite conversion-focused website and landing page copy. It guides page structure, checks product-marketing context files first, and supports practical install and usage for homepage, pricing, feature, about, and product pages.

customer-research helps agents run structured customer research with two modes: analyze existing assets or find public-source signal. Use it to extract themes, quotes, JTBD, pain points, triggers, and evidence for UX Research, product, and messaging decisions.

content-strategy helps teams plan a content marketing program with clear pillars, buyer-stage mapping, prioritization, and a practical publishing roadmap. Use it to install context, review key files, and turn vague goals into actionable strategy.

Use the copy-editing skill to improve existing marketing copy with a Seven Sweeps workflow. Learn install steps, recommended files, usage prompts, and how to preserve voice while tightening wording, proof, clarity, and copy-editing for Proofreading.

ai-seo helps teams improve AI answer visibility across ChatGPT, Perplexity, Google AI Overviews, Claude, and Gemini. Use it to diagnose indexing, bot access, extractability, and citation readiness, then build a practical content plan with the repo’s platform and content-pattern references.