gtm-motions
by phuryngtm-motions helps you identify and compare seven go-to-market motions: Inbound, Outbound, Paid Digital, Community, Partners, ABM, and PLG. Use it to choose the right channel mix, evaluate inbound vs outbound, and plan cross-channel campaigns or strategic planning with less guesswork.
This skill scores 74/100, which makes it a reasonable directory listing for users who want a structured GTM-motions reference. It should help agents trigger the task and choose between seven motions with less guesswork than a generic prompt, but users should expect a content-heavy guidance skill rather than an automated workflow with supporting assets or scripts.
- Explicit trigger is strong: the description and "When to Use" section clearly cover channel selection, inbound vs outbound decisions, and cross-channel planning.
- Good operational breadth: the body organizes seven motions and includes tools, tactics, best fit, strengths, and challenges for each.
- Substantial skill content: valid frontmatter, long body, and multiple headings indicate a real, non-placeholder skill with practical GTM guidance.
- No install command, scripts, references, or companion files, so adoption depends on the markdown content alone.
- The excerpt shows broad strategic coverage, but not a step-by-step decision procedure or edge-case handling, so agents may still need interpretation.
Overview of gtm-motions skill
What gtm-motions does
The gtm-motions skill helps you choose and compare go-to-market motions instead of defaulting to a generic channel mix. It covers seven motions: Inbound, Outbound, Paid Digital, Community, Partners, ABM, and PLG. Use gtm-motions when you need a practical way to decide how a product should reach customers, not just a list of marketing tactics.
Who should use it
This gtm-motions skill is best for founders, growth leads, marketing managers, and strategists who need to plan acquisition with limited time or budget. It is especially useful for teams comparing inbound vs outbound, evaluating gtm-motions for Strategic Planning, or deciding which motion deserves first investment.
What makes it useful
The main value is structure: it organizes motion selection around strengths, tradeoffs, tools, and best-fit contexts. That makes gtm-motions more decision-oriented than a normal brainstorming prompt, especially when you need to match motion to sales cycle length, buyer type, and team capacity.
How to Use gtm-motions skill
Install and open the source
For gtm-motions install, add the skill with the repo’s skills workflow, then open SKILL.md first. Because this repository is skill-only, SKILL.md is the main source of truth; there are no extra helper scripts or reference folders to reconcile.
Give the skill a decision brief
The gtm-motions usage pattern works best when you provide a short but specific brief: product type, target buyer, average deal size, sales cycle, current channels, and the decision you want made. Example: “Recommend the top 2 motions for a developer tool selling to mid-market SaaS, with a 90-day launch window and one marketer.” That is much better than “help me with GTM.”
Read the motions in order
A useful gtm-motions guide starts with the overview, then the motion sections, then the use-case notes under each motion. Read for fit, not for completeness: look for the motion’s best-for profile, its strengths, and its constraints before you compare tools or tactics.
Turn rough goals into usable prompts
If your goal is vague, convert it into a planning question the skill can answer directly. Instead of “improve marketing,” ask for a ranked motion recommendation, a rationale, and a realistic first-quarter execution plan. For gtm-motions for Strategic Planning, ask the skill to separate “core motion,” “supporting motion,” and “later-stage motion” so you do not force one channel to do every job.
gtm-motions skill FAQ
Is gtm-motions only for B2B?
No. The motions are most obviously useful for B2B SaaS and services, but the framework can still help any team compare acquisition paths. It is strongest when the buying process is considered, not just the channel.
Do I need to use all seven motions?
No. The point of gtm-motions is to choose the few motions that fit your product and constraints. In many cases, one primary motion plus one supporting motion is a better outcome than trying to activate everything at once.
Is this better than a normal prompt?
Yes, when you need consistent evaluation rather than a one-off brainstorm. A generic prompt can produce ideas, but the gtm-motions skill gives you a repeatable way to weigh channel fit, tradeoffs, and execution effort.
When should I skip it?
Skip it if you already have a locked channel plan and only need copy, creative, or campaign execution. gtm-motions is a strategy-selection skill, so it adds the most value before channel commitments are finalized.
How to Improve gtm-motions skill
Provide harder inputs
The quality of gtm-motions depends on how clearly you define your constraints. Include budget, team size, ICP, price point, sales motion, and timeline. If you want a sharper recommendation, also state what you cannot do, such as “no paid spend,” “no founder-led sales,” or “no long-form content.”
Ask for tradeoffs, not just options
The skill is more useful when you ask it to compare motions on speed, cost, demand quality, and repeatability. That helps you avoid outputs that list every motion equally. For example, request “pick the best motion, the runner-up, and why the others are weaker for this case.”
Iterate after the first pass
Use the first answer to narrow the strategy, then rerun gtm-motions with one motion under consideration and a more concrete market context. If the result feels too broad, ask for a narrower segment, a shorter time horizon, or a stricter resource cap.